Atmospheric
Visual direction
The Challenge
Mikri Arktos needed a digital presence that could communicate the character of the property and its surroundings before a visitor ever arrived in Dimitsana.
The experience had to feel distinctive and editorial while keeping room information, location details and booking decisions immediate and easy to understand.
Our Strategy
I built the visual direction around generous imagery, restrained typography, natural colour and a slower interaction rhythm inspired by the atmosphere of the hotel.
Responsive layouts and purposeful motion guide visitors through the story without competing with the content or interrupting the path toward booking.
The Outcome
Editorial
Responsive layouts
Direct
Booking journey
Independent designer & creative developer
Let’s build something distinctive.
Tell me about the goals, scope and timeline. I’ll reply with a clear direction and the most useful next step.